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Genelec comes back with 5 Awards from China

Less than a year since the launch of The Ones ultimate point source monitors, Genelec is already celebrating the range winning a remarkable five high profile awards in China, ranging from the professional broadcasting sector to the world of high-end hi-fi.

Having been unveiled to the world in May 2017, The Ones first appeared in China just three months later, at Beijing’s broadcast-focused BIRTV exhibition. The 8331, 8341 and 8351 three way coaxial monitors were immediately honoured with one of China’s most prestigious prizes – the BIRTV Outstanding Product award, bestowed upon only “the most innovative and anticipated products”.

What began in Beijing soon spread to Shanghai, where the International Film and Television Technology (IFTT) Awards were staged by the China Society of Motion Picture and Television Engineers (CSMPTE) during the Prolight + Sound Shanghai exhibition. The Ones were presented with the 2016-2017 IFTT C&C Award – C&C standing for ‘Creative and Craft’.

Moving beyond broadcast, The Ones were also recognised by the editors of leading technology website ZOL.com.cn as an “Excellent Product of the Year” – a platform the monitors shared with Apple’s EarPods. A daily destination for more than six million visitors with up to 41 million daily page views, the website is an extremely influential voice within China’s IT and consumer electronics sectors. Similarly respected is Super AV magazine, providing an authoritative voice within China’s booming hi-fi community, from which The Ones received the accolade for “Outstanding Overall Performance of 2017”.

Super AV magazine's award for Outstanding Overall Performance of 2017

Finally, The Ones were chosen as the Most Influential Product of 2017 at the Beijing International Music & HiFi show (commonly known as the BAE Award), which is co-organised by the Beijing International Music & Hi-Fi Show, JD.com, High-Fidelity Magazine and ZOL.com.cn.

Qu Lu, Marketing and Communication Manager, Beijing Genelec Audio